television in the 2010s

  1. Explain technological convergence. [2]

Technological convergence means that television is available on television sets, gaming platforms and many types of tech. It means that you are able to stream certain shows or channels on many pieces of tech at a time.

2. Explain 'channel surfing'. [

Channel surfing when you skip past a certain channel in order to find the one you are looking for.

3. Give 3 examples of how channels create brand loyalty [6]

people are able to create brand loyalty because of the slandered of their shows and what they broadcast. If it is intriguing and suspenseful, it is likely that many of the views will keep on watching it. Channels also can create brand loyalty by using advertisements to tell people about these shows, and make sure the audience would be pleased to watch it.

4. What is 'long form television drama' ? [2]

Long form television is where it is designed to ensure that the loyalty remains to this program, as it is a long series of episodes that needs dedication  and loyalty for the viewers to watch it all.

5. What is a 'flagship' programme? [2]

Is a flagship programme is a program directed at a target audience of people. This program has been designed to appeal too this category, and therefore these viewers will be intrigued by the content and therefore remain loyal to the show or series.

6. In exchange for the licence fee, what does the regulator require of the BBC as a Public Service Broadcasting channel? [6]

It requires original programming, a mix of genres, arts and informational programming such as news, prime time and a good standard of program. Shows need to be a appropriate with a wide variety of programs that different people may like, therefore they will stay loyal to the channel.